House Rules

Your website, your bookings, your admin — running on your rules.

You built a business around your life. Somewhere along the way it started running you — an agency that charges to change a sentence, a diary you can't fill from your phone, a renewal nobody checked. This puts it back.

Built by a woman who runs her own business, for women who run theirs.

Where it starts
It's Thursday. Two o'clock has cancelled, and the only way to tell anyone is to email the person who built your website and wait.

That's paying for dependence. A little every month — the agency retainer, the booking tool's cut, the insurance that renewed at a price nobody checked — and a lot on the afternoon it actually matters.

The tools that fix it already exist, and most of them cost nothing. The catch is that an AI you haven't told the rules to is a confident stranger, and you were right not to trust it with your clients.

So this does two things. It puts the logins back in your hands. And it teaches you to write the rules — five or six sentences, in your words — before you trust it with anything at all.

What you leave with

Four things, and all of them yours.

Your website login

Change what the public sees in a minute, by asking. No more emailing and waiting.

Your house rules

What your AI may do, may not do, and must never see. Written by you, about your business.

Three tests

How to catch it when it's confidently wrong. The habit that outlasts everything else.

Your renewals calendar

Every insurance, registration and subscription, dated — with a nudge a month before that asks: are you overpaying?

One of the three tests, for nothing

Ask it the same question two different ways, ten minutes apart. If the answer changes, it was guessing the first time. You'd run that on a supplier who told you something was "fine". Run it on this.

Is this for you

Probably, if one of these is yours.

Worth your time if

  • You run it on your own, around everything else, and the admin lands on you.
  • Someone else controls your website and charges you to change it.
  • You've opened ChatGPT, asked it something, been underwhelmed, and closed it.
  • You've wondered whether any of this is allowed, given what you do and who you're registered with.

Probably not, if

  • You have staff, an office manager and an IT supplier. That's a different job, and someone else's.
  • You want it done for you. My whole thing is your hands on your keyboard.
  • You need something built — an app, a system. I don't write code and I won't pretend to.
Where to start

Start free. Pay when you've seen it work.

The first few half-days are free — I'm testing the day, not selling it. Friends of friends pay nothing. Everyone else pays the number on the page, and there isn't another number.

One thing to try · Monday 22 September

Ask it what it doesn't know about you.

Based on everything I've told you so far, what are the three most important things you still don't know about my business?

The gaps it names are the gaps in your rules. Don't answer with anything about a real client — that's rule one, and it's the reason it's safe to do this at all. Every Monday, one of these →

Tasch

I'm Tasch.

Twenty years running large programmes for big organisations. A full-time job now, in a different world. This is my own — I started it because friends who run good businesses on their own were paying other people to hold the keys.